What Is Multimedia Authoring?

Multimedia authoring is the use of several types of communication channels, such as texts, graphics, computers and videos, to convey information to an audience. In the field of education, multimedia is used as an easy and effective tool for conveying information to students. Authors generally use several types of media simultaneously to relay information to groups of students.

Multimedia communication can be written or verbal. They are often interactive campaigns that are classified into three types of outreach: linear presentation, branching programs or hypermedia campaigns. Multimedia typically contains several complimentary components that work together to create a cohesive, stimulating and engaging end product, such as text, graphics and sound.