Persuasive articles are designed to encourage the reader to agree with the suggestion written about, such as an article explaining the benefits of exercise, choosing a particular diet choice or participating in a specific sport over another activity. Newspaper and televised news editorials are the most common persuasive articles.
The persuasive article is commonly found in U.S. schools as an exercise designed to develop writing skills and form concise positions for debate, and it is also widespread in media, especially in newsprint. Editorials are designed to put current events and facts together to adjust a reader's point of view more towards that of the writer. Writers of persuasive arguments appeal to credibility, logic and emotion to win over their audience.