An introductory speech typically begins with an ice-breaker that connects to the main message, offers background information, gives examples and finishes by answering the most likely question the audience has. An introductory speech offers a great opportunity for the speaker to share an experience or lesson he has learned. It also gives the audience a chance to get to know the speaker in a formal situation.
When preparing for an introductory speech, it is important to focus on one particular experience. The speaker can talk about a range of topics, but ideally he should link back to the theme. Because the audience may have already been listening to numerous introductory speeches, begin by telling a fun story or joke that lightens the mood of the room. Try to keep this attention grabber brief, and make sure it ties into the thesis of the speech.
After the introduction, an introductory speech should get straight to the main point and leave the audience members in no doubt as to what they can take away from the talk. To illustrate a point, it is best to use examples that people can relate to, as they may have different experiences of an event. Finally, for the conclusion, sum up the key argument and try to answer the most likely question that the audience has after hearing the speech.