When writing an endorsement letter, you must provide support for a person, product, organization or concept. Include several crucial pieces of information to make sure that the endorsement has its intended effect. Depending on how much research is necessary to write the endorsement letter, it should take anywhere from a few minutes to a few hours.
- Identify yourself and state the endorsement
At the beginning of the letter, state who you are and what or whom you are endorsing. Make sure to include any positions that you hold or expertise that you have that are pertinent to your endorsement.
- List your reasons for the endorsement
Take care to substantiate the reasons for your endorsement in a way that makes this endorsement have the most impact. If you are endorsing a person for a position or job, include the history of your relationship with the person. State why you feel that he or she is the best person for the job based on your previous experience working with the individual in similar roles.
- Add time frames
Include the date the endorsement is being given and then state the time frame the endorsed party performed the endorsed task or service.
- State any legal or confidential clauses
Include any legal concerns regarding the endorsement. Add any confidentiality clauses limiting the use of the endorsement by the endorsed party.
- Reiterate your endorsement
Conclude the letter by repeating your endorsement and summarizing why your endorsement matters. Include contact information and, for the greatest effectiveness, offer to answer any follow-up questions in relation to your endorsement.