Some common uses for name badges include identifying workers, securing access to sensitive business locations, building a brand and helping resolve emergency situations. The versatile nature of badges allows a single badge to fulfill all of these functions at once using one of many different available technologies or designs.
The most basic function of a name badge is to identify workers in a company and make it easier for customers or clients to find an employee when necessary. This is essential in hospitality and sales businesses, where the ability to find a hotel employee or a sales professional is crucial for good customer service and relationships. Name badges may also function as passkeys, using proximity technology or magnetic strips to prevent unauthorized access to specific areas of a business. These offer an alternative to keyed locks that still let business owners monitor who accesses certain areas at any given time, and recoding them is often simpler that rekeying physical locks.
Name badges that display the company’s brand and logo along with an employee’s name help reinforce brand identity. This makes them an essential part of building a brand in the eyes of consumers. Employees on job sites where emergency situations are a regular threat, such as industrial construction areas or fast-paced service environments, benefit from the ability to use the badges to quickly identify workers who become injured on the job and may be unable to speak.