How Do You Use an Elevator Pitch Sample to Create Your Own?


Quick Answer

Use a sample elevator pitch to create your own by paying attention to its formatting and structure to identify key business and personal areas to highlight. Additionally, use it to gauge how to quickly present the value of you and your company. Replace the details in the sample pitch with those of your organization to ensure its accuracy and effectiveness.

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Full Answer

An elevator pitch is a short, 30- to 60-second speech that explains who you are, who your company is and what kind of value it presents to a potential client or employer. It is often helpful to use a sample elevator pitch as a template to create a custom presentation, because it allows you to study different approaches and techniques to crafting an effecting speech. Begin by reviewing multiple different elevator pitches, paying close attention to word choice, information flow, and the types of details and statistics that appear.

After reviewing the pitches, create a list of the most salient points and find the corresponding information for your company. Pick a pitch that best resembles your business and begin replacing key elements with your data, starting with your name, title, and company name and moving on to describe the type of work you do. Complete the customization process by mentioning some facts about the company and clearly explaining the value you would provide to the client. Include a clear call to action, such as requesting a future meeting or an email address to which you may send additional details.

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