A church fundraising letter typically includes the organization's name and contact information, a statement of the church's cause, and a request for a donation. A typical fundraising letter also includes appreciation for considering a donation and the name and title of the sender.
A church fundraising letter identifies the organization by name, often through the use of letterhead stationery, and many fundraising letters also include the organization's website location. The letter typically explains why the church wants the funds. Often the letter introduces the reader to a specific person that the church or cause helped.
Fundraising letters should ask for a donation clearly. Including a reply envelope or instructions on how to make a donation. Each letter should include advance appreciation and additional appreciation if the recipient has made prior donations to the organization. The sender should personally sign each letter rather than using an automated signature.