What is Subway's mission statement?


Quick Answer

The Subway mission statement is: "Delight every customer so they want to tell their friends — with great value through fresh, delicious, made-to-order sandwiches and an exceptional experience." These values have paid off, as Subway has expanded from one store in 1965 to nearly 40,000 restaurants located throughout the world.

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What is Subway's mission statement?
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Full Answer

Strategic ManagementInsight.com explains that the values stated in the Subway mission statement guide the company’s daily decisions. In 1965, the desire for a higher education led Fred DeLuca to talk to a family friend, Dr. Peter Buck, about a way to finance college. According to the Subway website, Dr. Buck, a nuclear physicist, suggested a submarine sandwich shop. DeLuca took his friend's advice; opened a sub shop, and to this day remains president of Subway. Family, teamwork and opportunity are at the heart of Subway restaurants' core values.

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