As of 2015, Scheels stores are located in the states of Illinois, Wisconsin, Iowa, Minnesota and North and South Dakota. The states of Kansas, Nebraska, Colorado, Montana, Utah and Nevada also have Scheels stores. Many of the states contain multiple store locations.
To help customers find a particular location in each state, the Scheels website contains an interactive map. Site visitors can use the map by clicking on the desired state to display a list of locations beneath. The locations list contains the city that each store is located in as well as the store's address. Clicking on the Store Details link beneath the map locations listings redirects the user to further information about individual stores. This information includes details such as the size of the store, when it was opened and the types of items carried by that particular store. The locations list also contains a link option that opens up a Google map displaying the store location.
Each Scheels store contains a variety of brand-name concept shops, featuring brands such as Under Armor, Nike and North Face. Along with the shops, stores may also contain entertainment sites ranging from Ferris wheels to shooting galleries. Several sites also contain restaurants, including Starbucks. The store may also include service shops offering bike repair and gunsmithing.