Tips to improve sales as a salesman include having a clear mission, setting specific goals, catering to customer needs and creating favorable attention. Successful salesmen are competitive and strive to be at the top of their industry or company.
A good salesman understands his business niche. Find out what you do best, who to sell to and the best way to approach potential clients. Find out how much people are willing to pay for the product or service. It is important to have clarity and vision when approaching potential customers.
Write down specific, realistic and achievable activity goals such as referrals per call, calls per day or proposals per month. Set goals, and measure and track progress. Goals may include profit per sale, amount per sale or sales per month. Goals help to focus attention and energize action. Increase your activity and change strategies where necessary to meet the results goals.
Focus on the features of the product or service that help the customer to solve problems or reduce cost. Create an effective sales and marketing strategy to increase sales and reposition wares by emphasizing on their value.
Lastly, create favorable attention using strong sales skills, referrals and effective marketing. Focus on good customer service, and follow up with clients to maintain this attention.