To set up a beauty salon, a person must find a good location, decide on a business plan, make sure he or she has enough start-up capital, spend some time marketing the business, purchase supplies and hire staff. A good way to get an idea if this is a good fit is to shadow a salon owner for a few days.
Once a person has made the decision to become a salon owner, there are a few things that should be done prior to opening the store. Taking care of the little details in the beginning helps to ensure success down the road.
- Formulate a business plan
- Find the right location
- Evaluate start-up capital
- Formulate a marketing plan
- Hire staff
This is essentially an outline of the day-to-day operations of the salon. It includes pricing, services and hours of operation. Decide on a name and logo as well.
While a good location can increase traffic to a salon, a bad one can do just the opposite. Do some research to find the optimal place for the business.
Start up costs for a salon can be excessive. These costs include basic supplies such as computers, computer software, rent, utilities and initial product.
A new business needs a good marketing plan to draw in clients. This may include social media or advertisements on the radio or in magazines.
Use networking connections or ads on job search boards to find staff for the salon. Be sure to neither under nor over staff the salon.