The Better Business Bureau in Dallas, Texas provides consumers with information about the products and services that local businesses offer in the form of customer satisfaction ratings, business reviews and accreditation, and complaint filing services. The company also provides the public with scam alerts relevant to local small businesses.
The Better Business Bureau offers accreditation to local businesses, basing their criteria most prevalently on customer satisfaction. The overall grade that a business receives reflects the level of satisfaction that its customers can expect to receive. The company's business reviews allow filed complaints to be compared with the company's attempts to resolve disputes, creating a platform for consumers and businesses to interact on equal footing with regards to dispute handling.
Local businesses that wish to gain consumers' trust can gain accreditation through the Better Business Bureau. This accreditation procedure involves a comprehensive inspection of that company's business practices and leads to a more favorable reception on the site. Individuals who wish to file a complaint with a Dallas-area business may do so with the local Better Business Bureau chapter in order to gain access to their dispute resolution services while warning other customers away from the company that provided unsatisfactory service.