Bass Pro Shops typically offers outdoor apparel and equipment for hunting, camping, fishing, boating and shooting during its Black Friday sale. With up to 50 pages of merchandise, the company's Black Friday ad also promotes electronics, outdoor watches, Christmas gifts and decorations.
Outdoor apparel in the Black Friday ads includes camouflage clothing, equestrian boots, hiking boots, jackets and caps. Shoes are available for river rafting. The outerwear tends towards natural fibers such as wool, flannel and fire-retardant cotton duck. Synthetic materials such as fleece, polyester and nylon offer freedom of movement and insulation. The sale also features high-tech fabrics such as Gore-Tex for rain, Coldgear Infrared for cold, Rynoskin for insect protection, and Scent-Lok for odor control.
Rifles, compound bows, tree stands, meat processing equipment and binoculars are on sale for hunting. The company's Black Friday sale includes items used for hunting deer and waterfowl. Sales on its fishing and boating gear include rods, reels, bibs, Mercury outboard motors and kayaks. Targets, pistols, bullets, ear protectors and gun safes are a few of the shooting items typically for sale. The sale features off-road vehicles and tents for campers.
Bass Pro Shops integrates its Black Friday sale with other events. Retail stores provide photo opportunities with Santa. Raffles on equipment occur every day surrounding the sale. Child-sized bows with plunger-tipped arrows, practice rifles and toy boats are some of the selection of Christmas gifts for sale.