What Is Safeway's Just for U Program?


Quick Answer

As of April 2015, Safeway's just for U program offers shoppers personalized digital coupons and discounts of up to 20 percent more than store sale prices. The program automatically adds the savings to the shopper's Club Card. The program also gives shoppers an online shopping list to email or print.

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Full Answer

Under the just for U program, Safeway's information systems track each customer's personal history of purchases to determine which prices, coupons and specials to offer. Once the customer registers for the program, she receives the same discounts whether she shops online or in the store, as long as she uses the same Club Card number. Customers can download free mobile applications for their iPhone and Android devices.

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