Hollister Co. is owned by the company Abercrombie & Fitch. Hollister was founded in July 2000 and was meant to cater to a younger teenage crowd with lower prices than Abercrombie & Fitch.
According to the New York Post, the CEO of Abercrombie & Fitch was Mike Jeffries, but he was stripped of this title in January 2014 after shareholders were disappointed in his inability to help Abercrombie & Fitch stay dominant amongst other "fast fashion" companies like Forever 21. Hollister Co., or HCo, is a store that sells "surfer lifestyle" clothing. It doesn't cater to actual surfers but tries to capture the lifestyle and spirit of Southern California surfers.