How does Overstock.com maintain such low prices?


Quick Answer

Overstock.com maintains low prices by purchasing excess inventory from suppliers at a discounted rate and offering these products to customers at below-wholesale prices. Overstock.com also sells merchandise manufactured specifically for the company, including handmade goods produced by workers in developing nations.

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Full Answer

Overstock carries a wide range of products, including home decor, apparel, electronics, health and beauty products, and jewelry. Its Worldstock Fair Trade program carries items produced by artisans in developing countries, and uses any net profits to fund philanthropic projects in many communities worldwide. Its website offers a shelter pet adoption search engine, new and used cars listings, as well as affordable vehicle, residential, and business insurance quotes. Overstock also offers a grocery delivery service called Farmers Market in certain areas of the continental United States. This service connects customers directly to local farms and businesses.

Overstock is an online retailer with headquarters in Cottonwood Heights, Utah. In its early stages, it sold only surplus and returned merchandise on an online e-commerce marketplace. In addition, it now carries new merchandise purchased or manufactured specifically for the company. Overstock is a public company traded on the National Association of Securities Dealers Automated Quotations. In 2014, Overstock became the first major retailer to accept bitcoin, a digital currency, as payment.

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