Budweiser sells merchandise such as apparel and accessories, including shoes, bags, towels and hats, as of May 2015. Customers must be of legal drinking age to access the online shop.
The Budweiser online store carries polo shirts, T-shirts, pullovers, woven shirts and crewnecks. It also has sweatpants. All of the apparel features Budweiser in some way; for example, a T-shirt features Budweiser in white letters against a red and black background. The Budweiser accessories also feature the brand name. To purchase an item, a customer should click on the listing, which brings up more details on it. The customer can then add the item to the shopping cart.