CNN employees work in a variety of jobs, such as jobs in TV production, TV programming, project management, marketing and sales. They also work in public relations, news, research, editing and operations, as well as in the information technology, sports production and corporate sectors.
Though CNN actively seeks out employees with a formal background in journalism and telecommunications, it is also interested in hiring talented and creative people who are simply passionate about delivering accurate news quickly to a global audience. Entry-level opportunities as a video journalist exist within the company's News Group. Some of the qualities CNN looks for in a video journalist are innovative ideas, fresh viewpoints, strong work ethic and high standards in journalism. Video journalists carve their own career paths and, through excellent performance, can rise through the ranks of the News Group.
Reporters, news correspondents and news analysts deliver news to the public about what is happening locally, nationally and internationally. They spend most of their time in the field, interviewing people and researching stories. The work is hectic with tight deadlines to be the first to deliver breaking news. In May 2012, the median salary for reporters was $35,870, while news broadcasters earned $55,380, according to the Bureau of Labor Statistics. Due to dwindling advertising in traditional media, such as newspapers, radio and television, journalism jobs are projected to decline by 13 percent for the period between 2012 to 2022.