How Do You Find Investors for a Business Venture?


Quick Answer

There is not one specific way to find investors for business ventures, but most young businesses focus on venture capital or angel investors and find them by looking for industry mentors, looking at lists of investors in the business' niche or looking at competing company's initial investors. These young businesses then focus on pitching the investors unique, practical and data-driven presentations, in order to get them to invest.

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Full Answer

Finding investors for a business venture can be difficult and risky, but it can also help to grow an idea into a successful business model. Finding the right investors for a business involves looking at the values, the needs and the personalities of the investors and of the business. These need to match, in order for everyone to be satisfied.

Another important consideration, when looking for investors, is to consider the money-raising goal. If a young business is looking to raise $3 million, but they find themselves pitching to a firm that is interested in investing $25 million, then the investors will not pay as much attention to the young business. This does not mean that they will not be interested in investing, but it does mean that they are unlikely to pay much attention to the company or provide any assistance in shaping it.

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