As of 2015, 77.3 percent of the fast food industry���s eateries consist of drive-thrus and on-premises restaurants; the remainder are off-premise takeout and buffets. The most valuable fast food brand is McDonald���s, with a value of nearly $86 billion.Continue Reading
McDonald's is also the largest brand in terms of revenue; it is followed by Subway and Yum Brands, which owns KFC, Taco Bell and Pizza Hut. In 2014, McDonald���s received the lowest customer satisfaction rating and was ranked last of 21 burger chains for the taste of its burgers.
83 percent of Americans dine at a fast food restaurant at least once a week and 96 percent of Americans have visited a McDonald���s at least once. There are more than 300,000 fast food restaurants in the United States, and their forecasted revenue by 2018 exceeds $210 billion. In comparison, Americans spent $6 billion on fast food in 1970.
French fries are the most popular fast food item in the United States; annual orders for French fries from McDonald's alone constitute 7.5 percent of the nation���s entire potato crop. Americans also consume approximately 70 million tater tots a year. Fast food marketing resulted in 6 billion ads being placed on Facebook as of 2015.Learn more about Industries