Writing a letter of introduction, including a resume and references, and providing a summary of work accomplishments are good ideas for creating a professional portfolio. Present the portfolio's contents in an orderly manner by creating captions, tabs and a table of contents, allowing interviewers to review particular sections quickly. Additionally, use an artist's portfolio case or a three-ring binder, and enclose the portfolio in clear plastic sleeves.
A letter of introduction offers an opportunity to make a good first impression to potential employers. An individual should write career goals, the purpose of applying for the job, relevant skills and why he is a good fit for the job in a single-spaced page. Use a personal but factual tone, and highlight the best achievements.
Place the resume in the first section of the portfolio. The resume provides essential information, including contact details and dates of employment. Add up to nine references, especially previous employers, teachers and professional associates.
The second section displays samples of an individual's best work and a one-page letter that summarizes major projects. Recent marketing graduates may include strategy reports and business plans. Press releases and flyers are also good additions. The final section shows awards, honors and letters of praise from companies and organizations where an individual has worked as an employee or a volunteer. If possible, ask a professor to write a letter about specific achievements.