The Fishers Food rewards program works by allowing customers to load electronic coupons to their rewards card to be used at checkout. Customers first have to register their Fishers Rewards on the official Fishers website to begin using the rewards program.
Once a customer has registered a Fishers Foods rewards card the next step is to clip digital coupons for products that may be purchased. Each coupon is tied to a specific product, and it has a separate value and expiration date than other coupons listed on the site. Customers can easily add the digital coupons to their Fishers Foods rewards card by selecting the clip button in the bottom left corner of an offer.
After the customer has loaded the coupons onto the Fishers Foods rewards card all that is left is to scan the card at the checkout counter. If the customer has purchased the items associated with the coupons, then a discount is applied to the order.
Customers may also have the option to earn points that can be redeemed for gift cards. When the rewards program first launched in 2010 customers earned one point for every dollar that was spent in a Fishers Foods store. The points could then be redeemed for gift cards, including cards to retail stores, travel and Fishers Foods gift cards.