Achieving a certain volume of sales or a certain dollar amount are common sales goals in an organization. A salesperson might have a monthly target of $20,000 in product sales, for instance. In a car dealership, a sales representative may have a goal of selling 14 cars in a month.
Some sales goals center on growth to set up long-term revenue and profit. An example of such a goal is to sell to 40 new customers in a particular month. A related goal is to achieve 20 percent of sales from new customers in a given year. Another growth-oriented goal is to make 200 new-prospect calls in a month.