Q:

What does the "E" in Chuck E Cheese stand for?

A:

Quick Answer

The "E" in Chuck E. Cheese, also referred to as CEC, stands for "entertainment." Chuck E. Cheese is the logo mouse for the popular restaurant chain.

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What does the "E" in Chuck E Cheese stand for?
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Full Answer

Chuck E. Cheese was founded by Nolan Bushnell, who is also the co-founder of the video game company Atari.

The mouse mascot for Chuck E. Cheese started out as a cigar-smoking New Jersey rat. The New York Daily News reports that CEC executives once considered naming the rodent "Rick the Rat" but refrained from so at the suggestion of a PR agency. Chuck E. Cheese, the mouse, was officially recognized in 2012, according to Marketplace.

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