Shoppers can find coupons for the Waterloo Premium Outlet by navigating to the VIP section at PremiumOutlets.com, as of July 2015. Members of the VIP Shopper Club receive the latest coupons and promotions for the outlet via email. Coupons are also available at the outlet's information desk.
A fee is required for the coupon book offered by the information desk. However, VIP Members receive a free voucher for this coupon book. The outlet mall also offers exclusive discounts and coupons to military personnel and family members. The information desk requires a military ID to redeem coupons. These special offers are available year around.