Krispy Kreme often offers coupons for a dozen doughnuts on its official website, social networking sites, app, and magazine and newspaper inserts. The doughnut company and coffeehouse chain also offers promotional deals during special days, such as the National Doughnut Day, and special events, such as the Day of the Dozens.
Krispy Kreme's Day of the Dozens is an annual promotion by the doughnut company that usually occurs on December 12. It is a buy-one-get-one deal where customers can get a free dozen original glazed doughnuts by buying a dozen original glazed doughnuts at participating Krispy Kreme stores in the United States and in other locations. You have to present the printable coupon or show it on your mobile device at any participating store on December 12. Krispy Kreme provides the coupon on its official website, SNS accounts, reward apps and other media, such as magazines and newspapers. The Day of the Dozens is not exclusive to December 12. It is sometimes held during special days such as the National Superhero Day or the National Doughnut Day.
The doughnut company's customer loyalty app also provides coupons and free products. It allows loyal customers to earn and redeem points by downloading the app on Apple's iTunes and the Google Play store. You can exchange earned points for free doughnuts and beverages. The reward app also offers exclusive deals, such as free dozen doughnuts, after downloading the app and joining the rewards program. The offers usually vary by location.