Colgate, the business, began in 1806. As published on Colgate’s corporate website, the brand started out as starch, soap and candle company in New York City. The toothpaste was first introduced in 1873.
The business was founded by William Colgate, but it was not until 16 years after his death, in 1857, that Colgate toothpaste was first released in the market. Samuel Colgate, William’s son, reorganized the company after his father’s death, states the Colgate corporate website.
The toothpaste was first introduced in jars, according to the corporate Colgate website. In 1896, it was packaged and introduced in collapsible tubes. In 1911, the company distributed two million tubes of tooth paste and toothbrushes to schools with hygienists promoting tooth-brushing. As of 2009, the Colgate business has made $15 billion in sales and has products in over 200 countries all over the world.