Some of Co-Op Promotions' biggest clients include Fruit of the Loom, Keebler, Procter & Gamble, Budweiser and the Dial Corporation. Annually, Co-Op Promotions works with more than 250 national companies, including Playtex, Hershey and Kraft.
Co-Op Promotions helps consumer product companies such as Pepsi, Playtex and Keebler develop direct response promotions, value-added product sampling and joint promotions that target moms, kids, teens and senior adults.
Co-Op Promotions' strategy includes increasing sales while reducing sales costs and building brand loyalty as a result of targeted marketing. Packages that contain promotions often result in more sales, making the promotions cost-effective and profitable.