Instead of a catalog, Franklin Mint sends out an email newsletter that promotes products in categories such as coins, jewelry, dolls, diecast, toys and games. Some categories, such as home decor, feature a mixture of decorative items and classic games. Certain collectible items are sold under several specialty categories.
The Franklin Mint coin category offers unique coin sets featuring monetary coins that include silver dollars, the Kennedy half dollar, Lincoln penny and state quarters. Commemorative coin sets are available for various subjects, such as sports, military and celebrities. Its jewelry category offers an assortment of classic earrings, necklaces, pendants and cuff links. Western-themed silver jewelry incorporates authentic Buffalo nickels.
Doll collectors can find miniature replicas of famous people, and Franklin Mint dedicates a whole category to Elvis Presley memorabilia. Presidents are given a category that offers a varied collection of items for admirers of the Founding Fathers. Presidential items depict George Washington, Abraham Lincoln and John F. Kennedy. Fans of the Star Trek series are able to visit the Franklin Mint website to browse a selection of stylish cuff links and other special items.
The diecast category features miniature replicas of vintage automobiles from various eras. The sports category has a selection of collectible coinage, banners and framed wall art that depict stadiums, players and milestone moments in sports history.