Sweepstakes prizes in the My Coke Rewards program have included $24,000 towards a home makeover, Visa Rewards cards ranging from $500 to $7,500, 55-inch LED televisions, Royal Caribbean Cruise vacations and more. Members can also redeem their points towards free movie tickets; gift cards to Amazon, Target, Walmart and other retailers; and additional prizes. A complete list of rewards is available at MyCokeRewards.com/Rewards.
Bronze Catalog sweepstakes and prizes are open to all My Coke Rewards members. Points are accrued by signing into a My Coke Rewards account and entering the 14-digit codes located under bottle caps and inside the packaging of participating Coca-Cola brands. A complete list is provided at the My Coke Rewards website. Points may be used to enter sweepstakes drawings, or they can be redeemed for rewards or put towards charitable donations.
Customers can also use points to complete any Status-designated Activities that match their interests to move from Bronze to Silver to Gold. Status-designated Activities include contests, sweepstakes, promotions, challenges and actions integrating social media. Each level offers greater prizes, and customers can track their membership status online by signing into their free account at any time. They can also browse the current rewards offered by point range, category and brand.