The main place to see Wal-Mart's weekly ad is on the Wal-Mart website which has a link for weekly ads; the shopping website ShopLocal also posts the ads. Both websites require that users choose their location since Wal-Mart's ads vary by region. In addition to reading the main ad, people can access specialty ads that Wal-Mart makes available.
Wal-Mart's website also shows coupons and rollback offers for the selected location. The weekly ad is available with a page-by-page view and a grid view. The ShopLocal website just has page-by-page ad scans.
Wal-Mart has various divisions, so the ads do vary by store type as well. For example, there are Wal-Mart Supercenters, Wal-Mart Neighborhood Markets, Wal-Mart Discount Stores and Wal-Mart Express locations throughout the country. These divisions each focus on specific products. For example, Wal-Mart Neighborhood Markets focus on groceries, while Wal-Mart Supercenters include both grocery and general merchandise products.