To use fliers and advertisements to find people who need housekeepers, create a good headline, provide business information, develop an effective message and include a call to action. Place the advertisements where potential customers are likely to see them.
A good headline helps to attract attention to a housekeeping advertisement. The headline should give the reader an idea of what to expect in the flier. Keep the headline short and use bold font to attract the reader’s attention from the beginning.
Although the business information does not have to be the focal point of the advertisement, it is important to include this information to make it easy for potential clients to contact you. This includes the name of your business and contact information.
Develop a simple and easy to read general message for the flier. The message should be short and precise to keep the reader’s attention. A good message describes the specific services you offer, why the client should hire your services and what makes you different from the competition.
Include a strong call to action to prompt potential customers to contact you as soon as possible. A call to action may include special offers for new customers, special discounts valid for a specific period of time or coupons.
Lastly, place the advertisements in the local area to ensure that they can be seen by potential customers. Post fliers at local grocery stores, Laundromats, barbershops, restaurants, kindergartens and schools.