Some ways to obtain industry reviews for your product include contacting relevant bloggers via email or social media, submitting the product to review websites and by making in-person connections at events to ask for reviews. To obtain customer reviews for products, focus on interacting with the customers on sales websites and social media, and then directly requesting the reviews.
The specific steps for getting someone to review your product vary depending on the type of review and the person conducting it. Bloggers are a popular source of product reviews because each blogger has a readership and the ability to create direct links to your product's website. To request a review from a blogger, begin by focusing on bloggers relevant to your product, as the review only matters if her readers are your target market. Send an email politely stating that you would like to send her your product for free so that she may review it, along with a brief description of your product and why its relevant to her readership.
Some websites, such as MakeUseOf.com, frequently publish various product reviews or incorporate them into specific articles, so check the Contact Us page of these sites for product submission pages. If you want your customers to write reviews, send them follow-up emails after they purchase it and directly ask them to write reviews. Let the customers know how much you appreciate their support and explain how the reviews may help.