Participants in the program have vinyl decals affixed to their cars. The decals look as if they are painted on the car and are designed to cover a majority of the surface of the car's exterior.
Some programs require drivers to have their own cars, while others will provide a car, according to Bankrate. Whether or not a driver receives compensation depends on the promotion. Some companies that provide cars to drivers do not provide financial compensation since the vehicle is provided.Learn more about Advertising