Cracker Barrel store items are sold online through the Cracker Barrel website. Customers can browse through a wide variety of merchandise, including apparel, home decor, toys and games, food, and collectibles. The online store also sells college fan merchandise featuring items from more than 50 schools.
In addition to shopping online, customers can use the website to locate the nearest Cracker Barrel, browse the menu or learn about the company's Books on Audio program. The first Cracker Barrel Old Country Store opened in Lebanon, Tennessee, in 1969. As of 2015, Cracker Barrel operates more than 600 stores in 42 states. The company takes pride in its simple mission of pleasing people.