The Ballard Designs website has a store locations page that lists all current store locations and also posts the locations of soon to open stores, letting customers find locations with ease. Each location description is also accompanied by contact information and other features such as a direct link to Google Maps for finding directions.
The Ballard Designs store locator is a single page and requires no special skills or typing to use. Each store location is described in terms of its address, its hours and other pertinent information. This allows customers to form a more complete picture of a given location before traveling there, or to call ahead to see if it has what they need.
Some of the outlets are also described in more detailed terms. Several stores have Good Things to Know write-ups which detail their pricing and their seasonal rotations of items, giving customers a sense for what they are carrying and for how current it is in the world of fashion and the larger world of design.
There is a Popular Questions menu on the same page as the store locator, allowing users to find answers to any questions they might have about Ballard Designs policies or stock. Together, they give customers a strong pool of information from which to draw.