Business telephone greetings that make a good impression begin with the business name and the name of the person answering the call who asks how they may assist in a pleasant, sincere manner. Recorded greetings include limited menu options, providing links to most-requested information first.
Scripts may be used, especially with recorded greetings, but the overall tone of the greeting and its delivery should be as natural, sincere and brief as possible. Indicating who is answering the call following the business name creates accountability, but including business slogans or overly energetic language can be perceived as insincere by customers and a waste of the caller's time. Avoid overly casual language such as "Good Day! This is Bob! I'm having a great day, hope you are too!"
To ensure good impressions even when closed, switch to a recorded after-hours or holiday closure greeting providing hours of operation and emergency contact information as warranted by the type of business. To ensure good impressions with recorded greetings on a personal line, the greeting should indicate whether employees are in or out of the office, anticipated time of return, when a call back may be expected and who to contact if the call is urgent.