How Do You Get a Better Business Rating?


Quick Answer

There are several ways of improving the business rating of an establishment, which include becoming a member of the Better Business Bureau (BBB) and engaging in honest business practices. Businesses are rated based on 13 different categories, including the number of complaints against the business and how quickly and objectively the complaints were resolved, according to the BBB website.

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Full Answer

The BBB was established in 1912 as a non-profit business watchdog group, with the main objective of increasing trust in the marketplace. It should be noted that the organization was criticized in 2010 when it was accused of giving high ratings for businesses that paid a membership fee, however, the BBB has since claimed to have changed its ways.

The following shows some ways in which a business can improve its ratings with the BBB, as noted by the Intuit QuickBooks website:

  1. Join the BBB
  2. A business can become a member of the BBB if it has been in operation for at least a year. Displaying the BBB logo in the establishment or its website can help increase consumer trust.

  3. Be honest
  4. A business can easily improve its rating by engaging in honest business practices. Several categories in the BBB rating system depend on honesty such as transparency, accomplishing all government competency requirements and honoring commitments to the BBB.

  5. Be decisive and objective
  6. When it comes to complaints, the BBB expects the business to respond immediately and objectively in resolving the complaint.

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