What types of hair straightening serum is sold by Aveda?


Quick Answer

As of 2015, Aveda sells a variety of hair straightening serums, including their line of Smooth Infusion products. These include the Smooth Infusion Naturally Straight cream, the Smooth Infusion shampoo and conditioner, the Style-Prep Smoother and the Glossing Straightener.

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Full Answer

Aveda's Smooth Infusion Naturally Straight cream relaxes curls into straight tresses with every use thanks to its plant-derived fibers, which lock hair into a straight, frizz-free style as it is blow-dried. This serum also includes organic cassava root, which protects hair from frizz-causing humidity. After this product is used for five consecutive applications, hair will stay straight for up to three washes.

The Smooth Infusion shampoo reduces frizz and serves as a heat protectant for subsequent styling. It includes organic aloe, guar bean and maize to nourish hair and encourage easy straightening.

The Smooth Infusion Style-Prep Smoother protects hair against humidity for up for 12 hours and also serves as a heat protectant to keep hair from burning during blow-drying and straightening. It features organic bergamot, palmarosa, Turkish rose and Australian sandalwood.

Aveda's Smooth Infusion Glossing Straightener keeps hair straight all day and adds shine. It coats hair to protect cuticles from heat damage, and its blend of organic aloe, maize and guar bean eliminates frizz.

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