Some of the shoe brands that allow customers to customize shoe designs online are New Balance, Vans and Adidas. The color options and styles vary for each brand and are normally a type of athletic shoes. These can be tennis shoes or loafer styles, depending on which brand the customer chooses.
New Balance offers three styles of athletic shoes for customers to choose from. These styles include the 990v3, 998 and the 574. Customers can choose colors for every piece on the shoes, from the soles to the laces. These three shoes are low basketball-style shoes and come in a variety of sizes and widths.
As of 2015, Vans has seven styles of shoes from which to chose, including the Sk8-Hi, Slip-On, Authentic, Chukka Low, Old Skool, Authentic Lo-Pro and Era. Customers can create shoes for men, women and children. The various areas of the shoes can be customized, but are not broken down into sections as small as the New Balance shoes are. These shoes have free shipping and can be returned if customers don't like them or they don't fit.
Adidas has a number of different styles, including a Star Wars-themed set of shoes, that can be customized. The customizing options on these shoes are more similar to the Vans system than the New Balance. There are choices for colors, patterns and even laces and extra laces.