Good shampoos for gray hair include Matrix Essentials Solutionist So Silver, ShiKai Color Reflect or Platinum and Aveda Blue Malva Shampoo. Nexxus, Pantene and L'Oreal also make shampoos to specifically treat gray hair.
Users of Matrix Essentials claim that So Silver eliminates the yellowing tones in gray hair and provides light conditioning. The shampoo helps bring out highlights in blond, frosted or bleached hair. The ShiKai shampoos use botanical extracts to intensify certain tones and natural highlights. Users of Aveda's Blue Malva shampoo and conditioner compliment the smell and smooth, shiny hair that results for natural and chemically treated hair. Ingredients include different types of flowers that help to amplify color.