Rolex watches generally range in price from a few thousand dollars to $30,000 or more, with special editions fetching significantly higher prices. The price of these luxury watches varies by model and material of the face and band.
Rolex was founded in 1905 by Hans Wilsdorf in London, with the goal of creating an elegant wristwatch that was more accurate than those made at the time. He chose the name "Rolex," as he wanted a name that looked good on watches and was also short and easy to say in any language. A hundred years later, Rolex is still a widely recognized name in luxury watches.