Popular brands of African-American hair dye include Dark and Lovely, Mizani and Cream of Nature. Other popular brands include Clairol Textures and Tones, as well as Shea Moisture Moisture Rich Ammonia-Free Hair Color System.
Dark and Lovely is a company that exclusively makes dye and other products for African-American hair. Its Dark and Lovely Go Intense line consists of seven vibrant, highly pigmented shades of dye designed to work with the dark undertones of African-American hair to provide reflective, saturated and noticeable hair color. This line is best for African-American women who want to lighten their hair color without using bleach.
Clairol Textures and Tones is another line of hair dye specifically formulated for African-American hair, and in this case, fragile hair as well. This hair dye includes moisturizing ingredients, such as jojoba and natural wheat protein, to strengthen hair and reduce breakage. The Clairol Textures and Tones line is ammonia-free and features many shades designed to complement African-American skin tones.
Shea Moisture's Moisture Rich Ammonia-Free Hair Color System features many ingredients that are particularly nourishing to African-American hair. These include organic shea butter, notable for its moisturizing properties, soy protein, a strengthening agent for hair, flaxseed oil, known for imparting shine, and organic glycerin, to help hair retain moisture. This hair color system is sulfate-free and formulated to preserve the natural curls of African-American hair while imparting subtle color with a natural finish.