The best makeup for people in their '60s is makeup that refreshes the face but doesn't overemphasize any feature. Primer and foundation choices are hydrating. Eye makeup is simple and matte with waterproof mascara. Blush is luminescent and natural, and lip color is a nondrying long wear formula or stain.
Find a primer that minimizes fine lines and large pores. Eye shadow primer is also needed to help reduce the redness of aging eyelids. Foundation must have sunscreen and firming ingredients that promote collagen production. Many makeup artists agree that concealer can make aging skin look creased and recommend applying another layer of foundation for any blemishes.
Eye makeup can consist of one color over the entire lid that brightens the eye. Shimmer is unnecessary and over emphasizes the lid crease. For a more dressed-up look, a medium shade eye shadow or a large-tipped pencil is smudged into the lash line. Waterproof mascara is necessary since the rest of the makeup is cream based and moisturizing and is only used on the upper lashes. For thinning brows, brow gel is a better choice than brow pencils or powders.
When choosing blush, go for cream based rose or melon colors. Apply it on top of the cheekbones and blend for a natural look. Aging lips lose fullness and creases appear around the mouth that cause regular lipstick to bleed into the creases. Find a wax-based liner to create a barrier that prevents bleeding. Use a glossy stain to create smudge-proof shine.