The tattoo studio featured in the television show "London Ink" is located on Goswell Road in London. The television show first aired in September 2007.
After the success of their reality television series in the United States featuring various tattoo shops, producers at Discovery Network took the show overseas to the tattoo shop "London Ink." Producers followed Louis Molloy and three other tattoo artists that work at the shop. The artists have experience working with celebrities, including Kate Moss and David Beckham.
In addition to "Miami Ink" and "London Ink," other shows include "LA Ink" and "NY Ink." "Miami Ink," which started the reality show series, aired from 2005 to 2008.