Some good makeup brands include Olay, CoverGirl and Estee Lauder, according to the Forbes, Total Beauty and Elle websites. While cost sometimes indicates quality, it is not always the sole determining factor for beauty products, as many top brands are reasonably priced.
Olay products have excellent customer loyalty, which is one contributing factor to the company's rank as a key player in the beauty industry, states the Forbes website.
CoverGirl is also a quality brand with the Queen Collection of foundations offers a large assortment of shades, making it ideal for a variety of skin tones.
Estee Lauder is another popular cosmetic brand, offering a large assortment of products, and the Pure Color Blush is a must-have item for many.