According to Allure magazine, the best eye shadow color choices for women with blue eyes include terra cotta, purple, orange and bronze. The smoky eye look for blue eyes is best created with neutrals in brown tones.
Warm shades like terra cotta and bronze make blue eyes stand out. These colors also contain orange, which complements blue on the opposite side of the color wheel. While blue eyes can become lost when adorned with blue or green eye shadow, purple shades make them pop. Beige eye highlighters work better with blue eyes than white highlighters, and turquoise and navy eyeliner also make a strong statement.