Among the best salons in the United States listed by DuJour, the names Red Chair Salon, Azur and Mops may be considered "cool." The "coolness" of hair salon names is subjective, however, and there are certain strategies that can be used to come up with an effective name for a hair salon. When it comes to small businesses such as hair salons, the business name has the power to make or break the business, according to Entrepreneur.
When choosing a business name, it's a good idea to stick with names that will be familiar with both the business owner and the clientele. The name should also appeal to the customers emotionally so they will respond positively to it. Small business owners should also stay away from names that are too long and confusing, notes Entrepreneur.
Once a name for the hair salon has been decided upon, the U.S. Small Business Administration advises owners to check if the name has already be trademarked. This can easily be done using the search tool feature on the U.S. Patent and Trademark Office website. If there are plans to create a website for the hair salon, check if the name is also web-ready.
Registering the name of the business with the state government is the final steps in establishing a business name. This process is also known as the "Doing Business As" step and it means that the business owner is doing business using a name other than his own.