Some factors that affect the price of a Rolex watch include material, brand, condition, model and market value. Typically, the price depends on many things with each of them having a different impact.
Rolex has a stable reputation and successful history of making quality watches. This may keep the prices of Rolex watches high than most brands. When buying a used Rolex watch, it's condition determines the price. The price that is currently available in the market is also a crucial buying or selling price determinant. Rare Rolex watches will likely cost more than other common models. Materials used in making the watch are also essential — platinum watches have a higher value than gold watches.