Customer reviews for Bella rice cookers can be found online at Amazon, Target and Macy's. As of 2015, Amazon features hundreds of reviews on more than 20 models.
On Amazon, customer reviews are rated on a scale of one to five stars. Search results can be sorted by the average reviewer rating, price or by which models are new and popular. The reviews are mixed but generally positive, with most products receiving an average rating of at least four out of five stars. Selecting a model brings up a side-by-side comparison with three similar Bella models.
There are more than a hundred online reviews at Macy's, covering nine models. All models have received average customer ratings of at least four out of five stars. Selecting a model brings up a list of other similar or related products of various brands.
Target features dozens of reviews on nine models, with all but two models receiving average ratings of at least four out of five stars. Extensive details, specifications and pictures are provided. Viewing a model reveals what other viewers of that model ultimately purchased.
Many reviewers say that Bella slow cookers have an attractive appearance and are easy to use. A common complaint is that they are not as programmable as advertised.